VICTOR OMARK
CUStomer adquisition expert
Experience
2015 – Present
Teach Studio NYC
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2013 – 2015
BitBox Pro
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2010 – 2013
Freelance
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About Me
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Education
2012
UI & UX Course
2011
Print2Digital Course
2009
Royal College of Art
Skills
Photoshop
89%
WordPress
61%
Illustrator
71%
InDesign
50%
Html & CSS
85%
Contact
- www.yourdomain.com
- me@yourdomain.com
- (354) 4458 9944
- (354) 5567 9900
Tiffany C. Kidwell
(617) 962 8802
tiffany@yourdomain.com
Joseph Waddington
(510) 894 8525
joseph@yourdomain.com
Diane Geter
(513) 585 5951
diane@yourdomain.com
- Provide strategic direction on digital programs to drive B2B demand generation
- Partner with marketing segment and field teams to develop and execute B2B demand generation
- Partner with online acquisition and customer success teams to create alignment across the buyer journey
- Drive initiatives to achieve trial, lead and revenue targets
- Manage, build and optimize demand generation email programs in Marketo
- Manage B2B paid social programs to drive demand
- Manage presence on third party acquisition sites such as Spiceworks, G2 Crowd and PC Mag
- Understand, track, report and improve upon key online and direct response performance metrics to drive traffic and conversions and understanding of demand generation programs
- Optimize the online journey from digital marketing tactics to our website and landing pages; including rigorous testing and analysis
Our services
KEY RESPONSIBILITIES
DESIRED SKILLS & EXPERIENCE
- Minimum of 5 years of digital marketing experience, preferably in the high tech industry
- Experience marketing to B2B audiences
- Strong expertise with Marketo and Salesforce
- Strong expertise with website analytics and the Google Analytics platform
- Preferred experience with paid social platforms, particularly Facebook and LinkedIn
- Strong balance of creativity and analytical skills
- High level of organization and personal initiative
- Outstanding interpersonal and written communications skills
- Extremely resourceful
Prototyping
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Graphic design
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Web development
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Brand strategy
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